Elon Musk began a political advertising blitz on Tuesday in three states that could decide control of the Senate, as his political group began attacking Democrats over transgender issues by accusing them of allowing men to compete in women’s sports.
The spots from Mr. Musk’s group, America PAC, target three top Democratic nominees for Senate: James Talarico in Texas, Sherrod Brown in Ohio and Josh Turek in Iowa.
I feel like making cis people care is probably not the angle. I think that making cis people not afraid is the angle. Put out ad campaigns directly countering the anti-trans fearmongering, showing how wrong and ridiculous it is and how trans people are actually not scary at all.
It’s difficult to make people care when they feel threatened, which is why their campaigns focus on fear, but the truth is against them because there truly is nothing to fear.